Case Study: SafeRingz
Scaling an E-Commerce Brand with Smarter Media Buying
+71% Online Store Sessions
+42% Google Ads Conversions
+53% Attributed Email Marketing Revenue
The Challenge
SafeRingz, makers of durable silicone wedding bands, needed to stand out in a crowded accessories market. Their goal: amplify digital presence, reach new audiences, and grow online sales without overspending on ads.
The Challenge
SnuggleMud partnered with SafeRingz to unlock growth through paid media and lifecycle marketing:
- Managed Google Ads + Meta Ads to drive high-intent traffic
- Built email marketing strategies that nurtured leads into customers
- Produced creative assets to support campaigns and brand storytelling
- Optimized campaigns through audience segmentation + funnel testing
The Results
+30%
Online Store Sessions (YoY, Year 1)
+71%
Online Store Sessions (YoY, Year 2)
+15%
Average Order Value
+42%
Google Ads Conversions
+53%
Google Ads Conversion Value
+40%
Google Ads Clicks
+53%
Attributed Email Marketing Revenue
The Impact
By combining smart media buying with targeted creative and email strategies, SnuggleMud helped SafeRingz reposition as the go-to choice for safe, durable, and stylish silicone rings. Today, SafeRingz enjoys stronger brand recognition, higher sales, and a growing base of loyal customers.
Want results like these?
Highlighted In
