Case Study: Cheese & Yogurt Making

Modernizing a 40-Year-Old Family Business

Full rebrand

Updated brand guidelines

brand story video

company banner content

e-commerce website

Supply & Kit Product photography

The Challenge

Cheese & Yogurt Making had been a trusted supplier to award-winning cheesemakers worldwide for over 40 years. But with the next generation stepping in, the family-owned business needed a modern brand identity and e-commerce platform to connect with today’s customers and expand reach beyond legacy buyers.

Our Approach

SnuggleMud partnered with Cheese & Yogurt Making to refresh the brand from the ground up:

  • Conducted a brand overhaul with updated guidelines to modernize the company’s look and feel
  • Produced a brand story video + new banner video to highlight heritage and future vision
  • Built a conversion-ready e-commerce website optimized for online sales
  • Created product photography to elevate the catalog and improve digital presentation
The Brand Book
Our Website Design

The Results

A cohesive, modern brand identity aligned with both heritage and future growth

A new e-commerce site designed to scale online revenue

High-quality video + photo assets that told the story and showcased products

Renewed relevance with existing customers and expanded reach to new audiences

The Impact

With a refreshed identity, modernized website, and multimedia assets, Cheese & Yogurt Making successfully transitioned into its next era. SnuggleMud helped the brand honor its 40-year legacy while preparing it for decades of continued growth.

Ready to modernize your legacy brand?

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